©2013 Copyright. All rights reserved.

The term copyright "is a form of protection provided by the laws of the United States (title 17, U.S. Code) to the authors of 'original works of authorship,' including literary, dramatic, musical, artistic, and certain other intellectual works," as stated at copyright.gov. An example of copyright would be if someone created their own original song and then would upload it to the internet so everyone can her it. Another scenario of copyright would be when an author publishes his or her book and sells them in a local bookstore.

Fair use means to copy any copyrighted material and use it. However, it can only be used for a limited time and "transformative" purpose. Anyone can borrow a copyrighted material if it is used to be commented upon, criticized, or to become a parody. For example, lots of people on YouTube make parodies of popular artists like One Direction, Lady Gaga, Justin Bieber, Katy Perry, etc.

Shepard Fairey was sentenced for using an official photograph of Obama during the presidential election in 2008. He created the red, white, and blue poster of Obama and was claimed to be "tampering with evidence." In court, Fairey was pleaded guilty for tampering and falsifying documents and confronting copyright infringement. Fairey was ordered to pay $25,000 in fines.

A public domain is a consisting of works that are works of the US government, no longer ineligible to be copyright protection or has expired copyrights. Creative commons is a organization that enables the sharing and use of creativity knowledge through free legal tools and receives no money for itself. An example of public domain can be found here. This is a website that allows us to browse through William Shakespeare's Poem and we are allowed to use them.  

Halloween before image used with permission, Creative Commons

Playing with photoshop exploring what liquify, dodge and burn, and clone stamp tool can do

Color Psychology

The web article, "Color Psychology: The Emotional Effects of Colors", states that colors are associated with a person's emotions and influences a person's mental and physical state. Colors are distinguished in two main categories: warm and cool. Colors red, yellow, and orange are considered warm, and colors green, blue, and purple are considered cool. Cool colors can help the person become more creative, calm, or relaxed. The color green, scientifically proven, is less straining on your eyes. Warm colors can stimulate a person's appetite, however, they reflect more light so it can be irritating for the eyes. Color psychology is mostly used in marketing and advertising. Color is used to make people hungry, have feeling of calmness or energy, encourage trust, inflict a positive or negative tone, and many more other ways. However, certain shades or tones also have different meanings. The article reference can be found here: Color Psychology: The Emotional Effects of Colors

The article, "How Color Affects Marketing", is very informational on the topic about colors in marketing. This article comes from Touro University, Touro.edu/, and is written by Channa Leichtling. This article states that the eye, brain, emotions, and experiences have a connection to our perception of color. This statement comes from Johann Wolfgang Von Goethe because he began to argue with Newton's theory. Von Goethe's theory is still with us today. Color affects the way we feel. No two people have the same reaction to a particular color. Everyone is different and each color is different. However, the use of color has become an important marketing tool, because they affect our moods. Color is used to sell a product, and attract the customer. Colors are important. They're not just used in drawing, they're are used to help build a company, make a trademark, and help support a life in business.